Un-plugged Festival Promotional Pack

Work

"Just wanted to let you know that we’ve received the un-plugged packs and they look great, thanks so much." Taylor Herring Senior Account Executive

Design, artwork, sourcing and print management for a pack to promote Innocent’s ‘off the grid’ festival, 'innocent un-plugged', in the woodlands of Kent. With the objective of highlighting that the innocent un-plugged weekend is a totally tech free experience, the predominantly white minimal design packs contained a set of can ‘phones’ to use to communicate privately with others - as far as 8 metres away! - in this mobile phone signal, wi-fi and bluetooth free environment.